Archive for Marketing
Tom Flick – Business Leadership Speaker (MCP Speakers)
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Following his successes as an NFL quarterback, Rose Bowl Champion, Pac-10 Conference Player of the Year; Tom Flick now applies his winning ways as a dynamic and highly sought-after speaker to companies that include Microsoft, Marriott, Starbucks, Merrill Lynch, Ritz-Carlton Hotels, Shell Oil, Boeing, NAPA Auto Parts, Safeco Insurance and the US Army Rangers.
Tom draws on his exceptional ability to communicate clear business solutions with humor, wit and razor-sharp insight as he addresses over 70,000 men and women each year on high performance strategies for leadership, teamwork, change, and personal growth. With a gift for connecting with listeners hearts as well as their heads and habits, Tom helps create more effective leaders.
Serving leading companies in financial, health, technology, educational, manufacturing, and service fields, Tom expertly helps organizations define their vision, raise employee morale, improve customer service, increase teamwork and communication skills, help manage change more effectively, and develop leaders and leadership teams.
Book Tom for your next event at http://www.mcpspeakers.com/Speaker/234/Tom-Flick.html
Duration : 0:6:54
Tom Flick – Business Leadership Speaker (MCP Speakers)
Posted by: | CommentsFollowing his successes as an NFL quarterback, Rose Bowl Champion, Pac-10 Conference Player of the Year; Tom Flick now applies his winning ways as a dynamic and highly sought-after speaker to companies that include Microsoft, Marriott, Starbucks, Merrill Lynch, Ritz-Carlton Hotels, Shell Oil, Boeing, NAPA Auto Parts, Safeco Insurance and the US Army Rangers.
Tom draws on his exceptional ability to communicate clear business solutions with humor, wit and razor-sharp insight as he addresses over 70,000 men and women each year on high performance strategies for leadership, teamwork, change, and personal growth. With a gift for connecting with listeners hearts as well as their heads and habits, Tom helps create more effective leaders.
Serving leading companies in financial, health, technology, educational, manufacturing, and service fields, Tom expertly helps organizations define their vision, raise employee morale, improve customer service, increase teamwork and communication skills, help manage change more effectively, and develop leaders and leadership teams.
Book Tom for your next event at http://www.mcpspeakers.com/Speaker/234/Tom-Flick.html
Duration : 0:6:54
Tom Flick – Business Leadership Speaker (MCP Speakers)
Posted by: | CommentsFollowing his successes as an NFL quarterback, Rose Bowl Champion, Pac-10 Conference Player of the Year; Tom Flick now applies his winning ways as a dynamic and highly sought-after speaker to companies that include Microsoft, Marriott, Starbucks, Merrill Lynch, Ritz-Carlton Hotels, Shell Oil, Boeing, NAPA Auto Parts, Safeco Insurance and the US Army Rangers.
Tom draws on his exceptional ability to communicate clear business solutions with humor, wit and razor-sharp insight as he addresses over 70,000 men and women each year on high performance strategies for leadership, teamwork, change, and personal growth. With a gift for connecting with listeners hearts as well as their heads and habits, Tom helps create more effective leaders.
Serving leading companies in financial, health, technology, educational, manufacturing, and service fields, Tom expertly helps organizations define their vision, raise employee morale, improve customer service, increase teamwork and communication skills, help manage change more effectively, and develop leaders and leadership teams.
Book Tom for your next event at http://www.mcpspeakers.com/Speaker/234/Tom-Flick.html
Duration : 0:6:54
2015 scenario: Future by 2020. http://www.globalchange.com communications, marketing, management, leadership, virtual teams and virtual organisations. Customer focus in product design, advertising, brand development, software and hardware. Mobile marketing and positional advertising trends. Consumer use of personal organisers and mobile devices, mobile phones and other technology. Virtual switchboards, virtual meetings and distance learning. Future bandwidth, video streaming demand, convergence and divergence of technology. Future innovations in communication. Mobile phone strategy for emerging markets and developed markets. Banks will become phone companies and telecom companies will become banks using personal organisers. Mobile payment systems, micropayments, mobile phone credit card transactions and loans. All innovation is divergent – doing things different and better. But most companies focus on convergence on price, quality, features.image, branding, winning customers, online marketing and building trust. Consumer changes, preferences and lifestyles. Keynote conference futurist speaker – Patrick Dixon. Energy saving, global warming, carbon neutral business and helping climate change. Videoconferencing and virtual teams. Winning the war for talent – motivation and leadership styles.
Duration : 0:55:53
Making Ideas That “Stick” – Chip Heath
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Complete video at: http://fora.tv/fora/showthread.php?t=610
Stanford University business professor Chip Heath stresses the importance of simplicity to effectively conveying an idea.
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Chip Heath, co-author of “Made to Stick: Why Some Ideas Survive and Others Die,” talks about what makes certain ideas “naturally sticky.”
Chip Heath is a Professor of Organizational Behavior in the Graduate School of Business at Stanford University. His research examines why certain ideas – ranging from urban legends to folk medical cures, from Chicken Soup for the Soul stories to business strategy myths – survive and prosper in the social marketplace of ideas. These “naturally sticky” ideas spread without external help in the form of marketing dollars, PR istance, or the attention of leaders.
A few years back Chip designed a course, now a popular elective at Stanford, that asked whether it would be possible to use the principles of naturally sticky ideas to design messages that would be more effective. That course, “How to Make Ideas Stick,” has now been taught to hundreds of students including managers, teachers, doctors, journalists, venture capitalists, product designers, and film producers.
Duration : 0:6:35
Scott Cundill – The Majestic Way – Part 1
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An incredible new look at business using nature’s
principles. It makes CRM and bulk e-mail obsolete
Duration : 0:9:33
2015 scenario: Future by 2020. http://www.globalchange.com communications, marketing, management, leadership, virtual teams and virtual organisations. Customer focus in product design, advertising, brand development, software and hardware. Mobile marketing and positional advertising trends. Consumer use of personal organisers and mobile devices, mobile phones and other technology. Virtual switchboards, virtual meetings and distance learning. Future bandwidth, video streaming demand, convergence and divergence of technology. Future innovations in communication. Mobile phone strategy for emerging markets and developed markets. Banks will become phone companies and telecom companies will become banks using personal organisers. Mobile payment systems, micropayments, mobile phone credit card transactions and loans. All innovation is divergent – doing things different and better. But most companies focus on convergence on price, quality, features.image, branding, winning customers, online marketing and building trust. Consumer changes, preferences and lifestyles. Keynote conference futurist speaker – Patrick Dixon. Energy saving, global warming, carbon neutral business and helping climate change. Videoconferencing and virtual teams. Winning the war for talent – motivation and leadership styles.
Duration : 0:55:53
Business TV : Stefan Tornquist – where is social networking
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See this business tv show in which Stefan Tornquist, Research Director at Marketing Sherpa, explains the differences between he services, and what those differences could mean when it comes to promoting your business:
“I’ve wondered for a long time whether the growth and decline of social networks could potentially happen fairly quickly as sort of the trend changes. As the opportunity to be more creative or less, you know in the case of Facebook vs. MySpace, Facebook can satisfy your personal demands and your business demands whereas MySpace is very much a personal sort of kind of communication and say LinkedIn is very professional.
MySpace is in this nice little middle ground, it’ll be very interesting to see to what extent they can change the dynamic but for marketers the question is probably what do I do about all this, is there anything I can do in the near term that actually makes me some money. Now we already spoke about the possibility of creating ones own social network and that’s got its demands and limitations depending on your type of audience but it also has quite a bit of promise.
The second thing is to simply participate in social networking and that you see a lot of all the time. I live in New York City where just about every bar and restaurant has a MySpace page or is my friend on Facebook and that has, that certainly has an upside while being fairly low demand on the organisation, you know it’s a fairly simple way of connecting with your customers, as long as they say yes, keeping them up to date.
You don’t want to over use that, you certainly don’t want to abuse that relationship but if you engage with them in a light, informative, and publicly funny way that can be quite compelling. Finally the most standard way of dealing with social networks is simply to advertise on them, I mean ultimately that’s how they make their money and that is their value proposition is being able to, in the case of Facebook anyway they’ve recently begun to hint around an Ad network that really uses the content of the page to deliver very targeted marketing.
If you think about your own social profiles think about all the information that’s on there, a smart eurhythmy could really learn a lot about you and if the advertising is targeted a pace it could be very successful.”
See more business news television shows from Stefan Tornquist and more online marketing experts, as they gives their top expert business advice at http://www.yourbusinesschannel.com/section.aspx?section=marketing
Find out more about the very latest show releases, as well as other yourBusinessChannel news by visiting our blog at http://www.yourbusinesschannel.com/blog.aspx
Duration : 0:2:56
2015 scenario: Future by 2020. http://www.globalchange.com communications, marketing, management, leadership, virtual teams and virtual organisations. Customer focus in product design, advertising, brand development, software and hardware. Mobile marketing and positional advertising trends. Consumer use of personal organisers and mobile devices, mobile phones and other technology. Virtual switchboards, virtual meetings and distance learning. Future bandwidth, video streaming demand, convergence and divergence of technology. Future innovations in communication. Mobile phone strategy for emerging markets and developed markets. Banks will become phone companies and telecom companies will become banks using personal organisers. Mobile payment systems, micropayments, mobile phone credit card transactions and loans. All innovation is divergent – doing things different and better. But most companies focus on convergence on price, quality, features.image, branding, winning customers, online marketing and building trust. Consumer changes, preferences and lifestyles. Keynote conference futurist speaker – Patrick Dixon. Energy saving, global warming, carbon neutral business and helping climate change. Videoconferencing and virtual teams. Winning the war for talent – motivation and leadership styles.
Duration : 0:55:53
Chip Heath – Making Ideas That “Stick”
Posted by: | CommentsComplete video at: http://fora.tv/fora/showthread.php?t=610
Stanford University business professor Chip Heath stresses the importance of simplicity to effectively conveying an idea.
—–
Chip Heath, co-author of “Made to Stick: Why Some Ideas Survive and Others Die,” talks about what makes certain ideas “naturally sticky.”
Chip Heath is a Professor of Organizational Behavior in the Graduate School of Business at Stanford University. His research examines why certain ideas – ranging from urban legends to folk medical cures, from Chicken Soup for the Soul stories to business strategy myths – survive and prosper in the social marketplace of ideas. These “naturally sticky” ideas spread without external help in the form of marketing dollars, PR istance, or the attention of leaders.
A few years back Chip designed a course, now a popular elective at Stanford, that asked whether it would be possible to use the principles of naturally sticky ideas to design messages that would be more effective. That course, “How to Make Ideas Stick,” has now been taught to hundreds of students including managers, teachers, doctors, journalists, venture capitalists, product designers, and film producers.
Duration : 0:6:35